As a leader, the most important job to do is to be able to provide inspiration, motivation and clear direction to their team; but when it comes to brands and products; the brand progenitor should be able to embody the corporate identity in appearance, demeanor, values and ethics, while on the other side the image of the brand rests on the integrity and parsonage of the brand promoters.
Though, tongues have been wagging around about the fast-emerging telecom company; ntel and one of its topmost senior staffers; Tunde Ayeni who recently lost his grip and relevance at a new generation bank; Skye Bank as the helsman with the sacking of the bank’s board by the apexel bank, CBN.
However, given the new innocent image of the brand, it can be rest assure that the ex-banker, who left the banking industry in a maryiad of controversies, a new lease of hope maybe staring him in the face. We hear that the principal officer is pulling all stunts to see through the success of the new brand; coupled with the announcement of elder statesman, accomplished businessman and respected philanthropist, General TY Danjuma as Chairman; to make it more readily acceptable to the buying public.
But the tell-tale trailing the top banker now at ntel from his tumultuous days in his banking career are hanging dangerously on the fortune of the new telecom concern.
Perhaps, that is the more reason why the board management had to reschuffle to include likes of seasoned technocrats like TY Danjuma and copies of others benchmark administrators, in other to give ntel a new face, even with the damning allegations of improprieties at the helsman's former duty post.
Meanwhile, the brand, ntel is innovatively accompanied by an unprecedented advanced 4G/LTE with superfast and affordable internet which provides 4G LTE Advanced network that delivers superfast call-connect times, crystal clear Voice over LTE and extraordinarily high internet access speed for its subscribers.
The brand’s aim is to redefine the Nigerian telecommunications landscape and enrich the lives of Nigerians by delivering the most advanced communication technology across the largest possible network coverage in the most effective, valuable and satisfying manner.
The pundits are however waiting in the wings to see how the pioneer VC of ntel and his team, with all the oddities in the seemingly volatile telecommunications industry, while overcome the hurdles in its stead.