It was historical night filled with spectacle and musical excitement as Onimama Fausiya and Leye Williams emerged overall winners of the 2017 edition of Ariya Repete, the Yoruba cultural music talent hunt, at the grand finale event which held at Trans Amusement Park, Ibadan on Friday, July 21, 2017.
Fausiya, a budding female Fuji musician from Ilorin, Kwara State clinched the overall prize of One Million Naira plus a recording deal in the Fuji category, while Leye Williams, a talented Juju artiste from Osun State clinched the same prize of One Million Naira with a recording deal in the Juju category.
An elated Fausiya, who is the first female artiste to clinch the Aare 1 of Fuji music under Ariya Repete platform, could not hide her excitement when announced the winner as she responded to the hearty cheers of the crowd who was astonished by her breathtaking performance. Leye Williams, who was crowned the Aare 1 of Juju music that same night also made history by being the first Juju artiste to be crowned under the cultural music talent hunt platform. He expressed his heartfelt gratitude to Goldberg and Nigerian Breweries for making the cultural contest an expanded music platform that also identifies withaspiring Juju artistes in Nigeria.
Azeez Ajani and Wasiu Onilewura emerged first and second runners up in the Fuji category and carted away Seven Hundred and Fifty Thousand Naira and Five Hundred Thousand Naira respectively, while Adeniyi Temitope and Yomi Bright emerged first and second runners up in the Juju category and also went home with Seven Hundred and Fifty Thousand Naira and Five Hundred Thousand Naira each.
Other contestants in both Fuji and Juju category who made it to the final this year received consolation prizes of One Hundred Thousand Naira each.
Franco Maria Maggi, Marketing Director, Nigerian Breweries Plc congratulated the winners and implored them to be good ambassadors of the platform, Ariya Repete, which has brought them to the limelight. “Congratulating you will not be enough, but I must enjoin you to be good ambassadors of this platform that seeks to discover and promote indigenous Yoruba music genres that has made you the newest Fuji and Juju superstars in Nigeria,” he said.
He challenged the other contestants to keep alive their dreams saying that they are all winners and must remain good ambassadors that should represent their musical passions in a positive light.
Fuji legend, King Wasiu Ayinde Marshal (KWAM1) used the occasion to acknowledge the success of Ariya Repete in its maiden edition saying that Nigerian Breweries has proved her capability of growing an entire music industry in Nigeria.
Legendary Juju icon, King Sunny Ade, Pasuma Wonder, Taye Currency and pop star, Adekunle Gold all created an exhilarated euphoria that kept the crowd glued to their positions for over seven hours of undiluted entertainment that spiced up the night and lit up the city of Ibadan.
With Ariya Repete, Goldberg continues to bring to its consumers the best of Fuji and Juju music, two indigenous Yoruba music genres, aimed at promoting the culture of the people of South Western Nigeria, in line with the brand's 3-point agenda of culture, respect and enjoyment.